Skip to main content
Home/Services/New Website/Configurators & Calculators

The right configuration, chosen on your site — priced when you need it.

A configurator helps customers choose compatible options, products or components and prepares the configuration or specification. A calculator adds a price, from your parameters, price lists and rules. They work on their own or together. Either way, the base is the same: your options and the rules about what goes with what, written down as a model.

Part of04 New Website, an additional capability
PaymentSeparate, agreed per project; not in the site's starting price
WhenDuring the build, or later on a site we built
Works withCRM & Integrations · AI Assistants
Who it fits

Construction, fit-out, roofing, insulation, metal and stone fabrication. Cleaning, waste, insurance estimating. Manufacturers whose configuration options depend on each other. Anyone whose options or pricing live in a spreadsheet only one person understands.

If every job is specified and priced from scratch after a site visit, there may be no rules to model — we check that before anything is built.

What it is for
01Options and rules written down as a model, not held in one person's head
02Customers choosing compatible options themselves
03A configuration or specification prepared from their choice
04A price calculated from your parameters, price lists and rules — when a calculator is part of the project
Possible components

Which components a project needs is agreed in the proposal; none is included by default.

A

Model & rules

The starting point: options, materials, volumes, and what requires or excludes what. If a calculator is included, the pricing rules too — and how close its estimate must land to your own quotes is agreed before the build and checked against past jobs.

B

Configurator

Selects compatible parameters, products or components and prepares the configuration or specification.

C

Calculator

Prices the result from agreed parameters, price lists and rules — added to a configurator or used on its own.

D

Output & admin

Can include a PDF of the configuration or quote, a shareable link, a request sent with the specification, and editing options, prices and rules without code.

How it fits New Website

A configurator or calculator is planned during the build of a new site, or added later to a site IndexDock built — without buying the site again. It is not included in the site's starting price and not listed on the pricing page: its scope and cost are agreed per project, from the rules to be modelled and the integrations required. Functions shared with a CRM or an AI assistant are estimated once. Existing third-party code needs an individual review and estimate.

Common questions

How do I put a calculator on my website?

Three routes. A plugin — quick to set up, suited to simple arithmetic. A form builder with calculated fields — works until options start depending on each other. A custom build — needed once pricing has real rules: this material excludes that finish, this volume changes the rate. Which one fits depends on how many such rules your pricing has.

How can I automate the quote process?

Write the rules down first: what drives the price, what the options are, what cannot go with what. That step is the core of the project. Once the model exists, the calculator and whatever it produces — a quote, a specification, a request — follow from it. Automation attempts often stall because the pricing was never written down, not because the software was difficult.

What types of products use configurators?

Anything sold in variants rather than as a fixed item. In practice: construction and fit-out — kitchens, bathrooms, roofing, insulation, coatings; metal and stone fabrication; modular buildings; ventilation and HVAC units; cleaning and waste services defined by area or volume; insurance estimating. The common trait is not the industry — it is that the product is a combination the customer chooses.

What are the different types of configurators?

Simple ones, where options are independent of each other. Relational ones, where options require or exclude each other and the valid combinations form a real ruleset — there the logic is most of the work, not the interface. Either kind can stop at a specification or go on to show a price. Visual and 3D configurators are a third category, mostly in e-commerce.

What are the benefits of using a configurator?

The customer reaches a valid configuration without waiting for an email — and, if a calculator is included, sees its price. You receive the request with the chosen configuration, so the first conversation starts from specifics. And the rules become something anyone on the team can check, instead of knowledge one person holds.

Discuss your projectBack to New WebsiteFor businesses only — companies and self-employed. No VAT is added: the agreed price is the amount on the invoice.